Category Archives: Shrink Sleeves

Global Shrink Sleeve Label Market Is Expected to Cross 14 Billion by the End of 2022

Global Shrink Sleeve Labels Market Information by Type, Material, Application and region – Forecast to 2022

This press release was orginally distributed by SBWire

Pune, Maharashtra — (SBWIRE) — 05/15/2017 — Market Synopsis of Shrink Sleeve Labels Market

The key drivers for the growth of shrink sleeve labels market are its properties such as flexibility and added capabilities. The unique feature that sets it apart is tamper-evident packaging. Shrink sleeve labels are one of the most durable and ideal labels for products. The advantages of this particular market are 360 degree, design coverage, full color, abrasion, moisture resistance and wide capability. Shrink sleeve labels ensure protection from UV radiation. One of the biggest challenges of this particular market is recycling of the bottles they use it.

The competition in the labeling industry is growing due to continuous demand. Shrink sleeve labels are widely used in food and beverages, pharmaceuticals and personal care packaging industries. Labeling can have a strong impact on the buying decisions of customers. A colorful cover with quality labeling can attract customers. The Asia-Pacific region accounted for the fastest growing share in terms of value followed by North America and Europe. The Asia-Pacific region has developed significantly in the shrink sleeve & stretch sleeve labels market, with the fastest market growth happening in the regions of India and China. The region is marked with increasing demand for packaged food, easy availability of polymer films, and low labor cost. The global shrink sleeve label market is expected to cross 14 Billion growing at a CAGR of approximately 6% by the end of 2022.

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Market Segments of Shrink Sleeve Labels Market

Global Shrink Sleeve Labels Market Information segmented as:
-By Type (Stretch, and Shrink)
-By Material (PVC, PET-G, Expanded Polystyrene Films, PE, Polylactic Acid Films, and others)
-By Application (Food & Beverage, Pharmaceuticals, Personal Care, and others)

Key Players:

The key players of global shrink sleeve labels market report include
-Berry Plastics Corporation,
-Bonset America Corporation,CCL
-Industries Inc.,
-Fuji Seal International Inc.,
-Huhtamaki OYJ,
-Hammer Packaging Corp.,
-Klockner Pentaplast Corp.,
-Mac Farlane Group UK Ltd,,
-Polysack Ltd,

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Study Objectives of Shrink Sleeve Labels Market

To provide detailed analysis of the market structure along with forecast for the next 6 years of various segments and sub-segments of the Global Shrink Sleeve Labels Market

To provide insights about factors affecting the market growth

To analyze the Global Shrink Sleeve Labels Market based on various factors- price analysis, supply chain analysis, porters five force analysis etc.

Target Audience

-Manufactures
-Raw Materials Suppliers
-Aftermarket suppliers
-Research Institute / Education Institute
-Potential Investors
-Key executive (CEO and COO) and strategy growth manager.

Regional Analysis of Global Shrink Sleeve Labels Market

The Asia-Pacific region is the fastest growing market for global shrink sleeve labels, followed by North America and Europe. The Asia- Pacific region has developed significantly in the shrink sleeve & stretch sleeve labels market, especially countries like India and China.The region offers a lucrative market to packaging and labelling manufacturers due to changing market dynamics and economic development. The region has seen increased consumption of packaged food & beverages items along with healthcare awareness.This induces the demand for such labels from both food & beverages and pharmaceutical industries.

Product Analysis

-Product matrix which gives a detailed comparison of the market for different recycled product types

Additional Information

-Regulatory Landscape
-Pricing Analysis
-Macroeconomic Indicators

Geographic Analysis

-Geographical analysis across 15 countries

Company Information

-Profiling of 10 key market players
-In-depth analysis including SWOT analysis, and strategy information of related to report title
-Competitive landscape including emerging trends adopted by major companies

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MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

In order to stay updated with technology and work process of the industry, MRFR often plans & conducts meet with the industry experts and industrial visits for its research analyst members.

Original Source: http://www.digitaljournal.com/pr/3344849

Judging by the Cover

It is often said that we should not judge a book by its cover and that it’s what’s inside that counts. However, selling a product is not just about manufacturing products and relying on the quality of the product alone to push sales. Imagine walking through the aisles of a supermarket and every aisle is only filled with generic boxes and bottles with the brand and product names printed in standard text. It does not paint a very interesting picture. With no other feature to attract potential customers to pick them up, new products and smaller companies will have a difficult time competing against established, more popular products and brand names. Therefore, labels on products and their customisation play an important role in distinguishing products from different brands.

Custom labels on products have many functions. One of which is to attract the attention of potential customers. Some brands use loud colours, bold fonts, and elaborate illustrations to achieve the desired result. Others would contrast them by using neutral colours, subdued fonts and either simple diagrams or nothing at all to catch the attention of customers. This image created by the labels can easily be associated with the product by its customers. Customers that were happy with a product and choose to purchase it again can then easily locate the product with its distinct appearance.

The vast variation that can be created due to the nature of customisable labels allows brands and products to create a unique image for themselves. Some would even say that labels give the products personality. The labels would often reflect on the product or the brand’s vision and this is more likely to appeal to like-minded customers, creating a bond between the customer and the brand. This will increase customer loyalty to the product or brand, which would help the brand in a long-term business stand point.

Another role played by customizable labels in the sales of the product is that companies can inform potential customers about a product. Brands can promote certain aspects or features of their products on their labels. Potential customers will be drawn to purchase products that meet their requirements and having the positive properties of a product highlighted on its label will help the customer make their decision. With custom labelling, the brand has the freedom to creatively present these selling points, further individualizing the product and its appearance.

Labels on products can greatly influence the success of the product. It is the initial attraction factor to a shopper skimming over many products for something that will catch their eye. Furthermore, it plays a part in the promotion of the product and its benefits to the customer. Custom labelling enables brands to achieve all this while granting the product a sense of individuality, potentially creating a bond between the product or brand and the customer.  So, in product sales and where custom labelling is involved, a book’s cover is meant for judgment and the outside counts just as much as the inside.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at www.anchorprinting.com.  To contact one of our label specialists call toll free at 800.748.0209 or via email at info@anchorprinting.com.

Custom Designed Product Labels

Every new product or a revamped product aims to deliver to its customer a lasting impression of the product through its label, within a few seconds. In order to create this impact, custom designed product labels should be made keeping in purview the objective of the product and the competitor’s outlook. The label should be designed as such that it affects the buyer emotionally and compels the buyer to try the product. The little label carries a lot of burden on its shoulder, so it becomes extremely vital for brands to display the product information beautifully on its label.

Important tips for a perfect label

The brand gets represented through its logo, the custom designed product label should be designed as such that it holds its logo distinctly, and use of white color is desirable around the logo to create lasting impact. The size of the logo doesn’t matter much, but the location does matter. The name of the product should be unique and it should define the product. The detailing of the product should be precise and clear, so that the customer can identify what exactly the product offers. The government rules and precautionary measures should be included wherever necessary. The quantity of the product should be mentioned. Proper barcoding should be done on each label.

Getting Noticed

It is always said that a product which is packaged nicely has the higher probability of being picked up by the customer. A product which clearly states its purpose through its label is always the first choice of customers. The custom designed product label which is presented in an artistic manner signals the message the product wants to convey. Colorful labels portray the product to be lively, and crisp design suggests purity with sophistication. The customer buys; product based on the label and the label provides the overall outlook of the particular brand. So, it becomes vital to portray a powerful artwork in the label, in order to make the customer aware about the brand message.

Plan of Action to formulate Alluring Label

With the market being extremely competitive, the brands need to walk that extra mile to stay abreast with changing buying pattern. Branding these days is all about creating unique stories. Although the space in the label doesn’t allow for long stories, one can provide one liners followed by QR code to kindle interest among the customers, so that they can enjoy the entire story back home. The brand has also the option to try out different images in their label keeping the distinctive brand details intact. This way the customer will be happy to keep bottles, with all different labels. The trend these days also focuses on ideating messages, facts and jokes on the labels along with awarding contests which raises the curiosity among the consumers of the product. Finally, the competitors can provide very good learning about what is working and what is not working. The label which is designed tactfully will surely catch the eye of the customer and earn profit for the brand.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

All You Need To Know About Shrink Sleeves

What are shrink sleeves?

Though the name may suggest otherwise, shrink sleeves are actually a form of labels that are fast becoming popular. Indeed, it is one segment that’s growing fast in the label industry. More and more brands want to ensure that their packaging is aesthetically appealing to the customers. In a highly competitive world, it is important for them to make a mark and be distinctive. And they adapt shrink sleeve labels to achieve this end.

The industries that are adapting shrink sleeves are food and beverage, pharmaceuticals, household products etc.

It is the age of cheap duplicates. There are many companies that copy a more popular and established brand and use similar labels in order to sell their products. This is where shrink sleeves come in and offer a big advantage for brands. The design choices are multiple and flexible, allowing brands to stand out and be recognized.

Advantages

Shrink sleeves are more durable, allow having full body designs on the container, are water and abrasion resistant as well. The most important part is that the labels can be removed and the containers can be reused. This makes for an ecofriendly option and saving in cost. Though shrink sleeves are slightly more costly initially, in the long run, this works out better.

Since you can have full body designs, you have scope for more color and graphics choices that are impactful and capture attention. These can be used on a wide variety of container materials like plastics, glass and metal. They are seamless and fit into any shape of containers, giving it a different look accentuating the shape of the container.

Another important aspect is to have the barcodes on the product. Shrink sleeves allow you to have this, but with a rider. Scanning of bar codes is sensitive and hence bar codes should be strategically placed on the container. It should be put vertically in a place where the bar code can be scanned as is without any curves of the container interfering with the scanning.

Shrink sleeves are durable to store and transport and are mostly damage proof. However, they should be kept in a cool environment of temperatures of 30 to 80 degrees Fahrenheit as otherwise higher temperatures may cause it to shrink prematurely rendering it useless.

Materials used

Shrink sleeves are mostly manufactured using two materials, namely Polyethylene Terephthalate Glycol-modified (PETG) and Polyvinyl chloride (PVC). PVC is most cost effective of the choices as it’s per unit cost is less and is better to use in few cases than PETG. PETG however, has the highest shrink percentage and is also recyclable, which is a big plus making it the most popular of the choices. It is also readily available.

It is important to get the sleeve size, slit width, lay flat size, cut length, print width and height correct. It is best to share sample containers with the shrink sleeves manufacturer and they also offer prototypes.

The shrink sleeve industry is growing at a fast paced 20% and is here to stay. With so many advantages, this is something that brands cannot choose to ignore.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

Shrink Sleeve Manufacturing

Shrink sleeves are a cost-effective packaging method available for labeling and decorating the consumer products. The packaging enables better utilization of space and outlines the details of the product. Consumers are often attracted by the labels and details cut out on the product. Shrink sleeves give justice to the consumer by highlighting the minute details of the product.

Shrink Sleeve Manufacturing:

Shrink sleeves are available in different materials:

  • Polypropylene Terephthalate Glycol (PETG): PETG is the most expensive shrink sleeve material. It has excellent coherence and print standards. It is recyclable and most opted material for shrink sleeve packaging.
  • Polylactic acid (PLA): PLA Packaging comes from biodegradable waste and is a current trend to choose PLA packaging.
  • Expanded Polystyrene (EPS): EPS is also made from the recyclable thermoplastic material. It is highly resistant to heat.
  • PolyVinyl Chloride (PVC): PVC is the most commonly used and cost effective shrink sleeves material compared to other materials. Shrink sleeves made from PVC have good coherence and print standards. It is less environmentally friendly and hence not preferred in the recent age.

Shrink sleeves made from any of the above materials can be applied on the products by two methods: manual application method and automated application method.

Manual Application Method: Shrink sleeve is manually placed over the product. Heat waves are given using a heat gun/ a dryer to adapt the preferred shape. This type of application is suited for sample models in small numbers.

Automated Application Method:  Diversified machines are used to slip the shrink sleeve on the product and a heat treatment is given to form a perfect fit for the product.

Perforations: Shrink sleeves provide perforations, it helps consumers to simplify the removal of the packaging done on the product. This ensures the consumer that the container is not used earlier. Different types of perforations are available on the need basis.

Colors and printing styles: The number of colors chosen on the shrink sleeve for the product design is directly proportional to the cost of packaging. Different printing styles are available on shrink sleeves, like digital printing, flexographic printing, gravure printing and the web offset printing. One can easily select the print style based on the cost estimate and quality of the graphics. Gravure is the costliest style of printing and digital is the most reasonable style of printing.

Types of Shrink sleeves: Shrink sleeves are available in different types, like full body shrink sleeves, shrink sleeves to cover only a portion of the product, shrink sleeves to avoid tampering and shrink sleeve for combination packing of products.

 

An illustration of the Shrink sleeve process:

  1. The initial step is to accumulate the sample container and the graphics on the container.
  2. Appropriate strength material is selected for the container and an alluring graphics to obtain the desired end product.
  3. Application of the shrink sleeve can be done manually on the product or done by machine. In the machine application process, appropriate heat has to be provided to avoid shrink sleeve damage. After a proper fit of the shrink sleeve package on the container, the finished product is ready.

 

Advantages of shrink sleeve packaging:

  • Sleeves allow complete utilization of the container body. Utilization, when paired with exceptional graphics, is a hit in the market.
  • Sleeves undergo a heat treatment to perfectly fit the container body. Hence, any shape of the container can be selected to contour and outgrow in the market.
  • Sleeves are applicable for all kinds of materials like metal, glass, and plastic. The sleeves give a perfectly smooth finish on the container.
  • To avoid tampering of the product, sleeves can be used on the cap of the container. This ensures trust and safety of the product.
  • Shrink sleeves are all moisture resistant. This makes it usable in any place, like product placed in a refrigerator.
  • Shrink sleeves are abrasion resistant. This quality of the sleeves helps during shipping of the products.
  • The sleeves do not use adhesive and hence no sticky mess available on the container. Containers are reusable and the sleeve can be cleanly torn away.
  • Re-branding of the products using shrink sleeves gives an exceptional edge in the marketing end.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

Custom Designed Shrink Sleeves

Custom designed shrink sleeves as we know are shrink wraps, are made of plastic or polyester film material. These are very much heat resistant and happen to be great label products. Moisture, friction they can easily encounter without losing their great durability.

Why Shrink Sleeves

This is an absolute necessity seeing from the point of view how we are using industrial products in our everyday lives. The shrink sleeves can generally be applied over, around the intended goods. Then they are heated either by using heated guns or are sent through shrink tunnel, for shrinking. So we can say it is kind of an overwrap that is done on various types of packaging. Cartons, beverage cans, boxes and pallet loads are few of the many products that cannot be completely done without shrink wraps being used. Not just industrial goods, shrink sleeves are many times used on book wraps, beverages, and pharmaceuticals.

The More Designed, the Better       

Shrink sleeves are manufactured in ways to give a great presentation. So, you can say the look and feel part in shrink sleeves happen to be of great importance. Be it a beverage container or your favorite water sipper, a great shrink sleeve can immediately draw attention to your thing in a jiffy. There are several manufacturers in the industry who cater to all kinds of your shrink sleeve needs. And they give 360 degree graphics coverage on all your containers and applications that you want to cater to your consumers for some great visibility. Presentation is precisely the reason that people use to go for custom designed shrink sleeves.

Using the Shrink Sleeves

As far as use of the shrink sleeves are concerned, they are absolutely many. These sleeves wrap buildings. Countries or regions affected by natural calamities use these sleeves in great amounts to cover rooftops post the powerful storms. For environmental containments too these can be used. They are largely used while removing environmental hazards like lead, asbestos etc. While buying CDs or DVDs most of you have noticed your favorite CDs, DVDs in these shrink sleeves. Foods such as some vegetables, meat, cheese, plants are often covered using shrink sleeves. Therefore, you can easily see how the use of shrink sleeves actually covers all the necessary areas of our lives.

Shrink sleeves as already mentioned before, come in various customised frames and they fit most of your containers of choice and can actually made to special shapes. The films that are used on the shrink sleeves are high-gloss OPS, PETG or PVC and they are equipped with the abilities to resist any kind of moisture and abrasion. The goods makers are sincerely concerned with the kinds of shrink sleeves they are using on their products. They believe the kick that they give to the products on shelves, the gloss, the presentation, is really important to make your products stand out from the rest.

At Anchor Printing, we take pride in offering our clients cut & stack labelling, pressure sensitive labels, roll-fed labelling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

Why to use shrink sleeve labeling for your products

Shrink sleeves are a type of label that so many food and beverage companies use on their products. These labels provide vital information such as the products name, ingredients, directions, price, catch phrase, and more. Shrink sleeves are easy to read and brightly colored making it easy to catch the eye of consumers as they pass by. That truly might be the end of it there, the last thing you really think about shrink sleeves but there is so much more to shrink sleeves than just a marketing purpose.

Shrink sleeves are one of the most durable labeling products on the market today.  In fact the uses are pretty much as endless as your imagination and creativity. Shrink sleeves are printed on plastic or a polyester film material which makes them great for places that encounter moisture or friction. They can withstand a real beating and still look amazing and perform as they are meant to.

Why would you want to use a shrink sleeve? Other than the sleek look they offer a full color design that provides 360 degree coverage making these one of the more popular choices in this line. So, now on to the big question why would you want to partake in shrink sleeve labeling for your products? Allow me to show you exactly why you would want to do this.

  1. Marketing – Let’s face it as consumers we tend to be drawn to bright colors, certain words, certain health claims, and ingredient lists which is why it can be a huge benefit for your company to label products with shrink sleeves. They give consumers and easy to read and notice label that will catch the eye and draw them in.
  2. Brand Identity – Putting a high quality label on your products really tells consumers your brand is worth something. Your brand takes the time to care about their products by providing awesome looking and fabulously functioning labels for the products.
  3. Savings – Shrink sleeves are comparably less expensive when compared to other types of labels. Not to mention they look much better and are more appealing to consumers.

If you are looking for an innovative approach to marketing your brand give the shrink sleeves some serious consideration, they are versatile, colorful, and durable.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

5 Reasons Your Business Needs a Professional Custom Label

In today’s world, starting a small business and becoming an entrepreneur is not only about inventing products and getting them to the market it also includes the finer details such as elegant and exquisite labeling. In fact, getting customized labeling for your products helps to market them and by using articulate designs, they appear a class apart from the products of your competitors. So is it better if you design your own custom labels or would a custom label specialist perform a better job? Well, to answer this question and inform our readers about the reasons they need a custom label specialist we have compiled an interesting list of “5 Reasons Your Business Needs a Professional Custom Label Specialist”.

  1. Produce Elaborate Designs: To stand out from your competitors, you don’t only need quality products but also need attractive labeling and packaging. Because both the labeling and packaging of your products could prove to increase their sales and help you maximize your profits. To serve this purpose, you could hire professional custom label specialists since they always have a team of professional designers which efficiently produces elaborate designs for a variety of products and services.
  2. Quality and Durability: In many instances, as an attempt to save money, small business owners compromise on quality and buy cheap custom labeling. Such cheap labels almost always come off the products or become a victim of the wear and tear products go through from packaging to the supermarkets. Therefore, cheap labeling does not prove to be durable and do no good in enhancing the image of the brand. Thus, to get custom labeling and packaging that is durable and of high-quality you need to hire professional custom label specialists. Professional custom label specialists never compromise on quality and take care of everything from material and laminate to the size and custom shape.
  3. Quick Turnaround: Quick turnaround is another essential feature you would not get by using cheap custom labeling. Professional custom label specialists, on the other hand, always provide a quick turnaround. They would complete the packaging process of your products in an efficient manner and more importantly, in a considerably short time.
  4. Reasonable Pricing: The pricing of professional custom label specialists is always quite reasonable considering the high-quality solutions they provide. So, although professional custom label specialists might charge a bit more than the cheap labeling but there would always a huge difference in the quality both these custom labeling options provide.
  5. Hassle Free: The most worthwhile reason why you need to prefer a professional custom label specialist over cheap custom labeling is that they make the whole packaging process hassle free. Hiring a professional custom label specialist is like outsourcing the packaging and labeling process of your products to professionals who know their trade very well. This outsourcing would allow you to focus more on the marketing, finance, quality control, and many other essential aspects of your business to run it

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

Designing Product Labels When Space Is Limited

In label design space is limited.  It is important that designers deliver their message in a clear and concise manner within the limited space available on the label.  This needs to occur while making sure that key elements are not left out.  When designing a label, the graphic designer must work in conjunction with the manufacturer and design team to create something visually appealing and effective at marketing the product.

The product label holds a variety of information that is important to consumers.  Some key information that is needed on the label includes:

  • The product/brand name
  • A product logo if it is applicable
  • The size, quantity or weight of the product
  • A description of the product
  • Product tag line
  • Ingredient lists
  • Direction on using the product
  • Item barcode

Two of these items, the product story and directions tend to be longer and may need to be edited to avoid becoming too wordy.  If you want to have more product information available to consumers put it online or on the outside of the packages case.

With custom product labeling it is important that it is easily read.  Designers need to make sure that the label is clearly legible.  The font size and color are crucial elements.  For really important information designers should strive to use font that is ten points or larger.  Text that is not crucial should be no less than six points.  The color of the font is also significant.  It should contrast with the background color.   A bright font is often good because it is thought to entice people into making a purchase.  The color font that is used may also depend on the product and its existing aesthetic appeal.

In custom product labeling it is best to use a solid color for the background.  A pattern or photo when used for the background really affects the readability of the label.  Both options, a pattern or a photo, are not conducive to the readability and presentation of text.   It is important to have blank space, otherwise known as white space within your label.  This is favorable as it separates information and creates a visual distinction within the label as well.  White space within a label is an understated minimalist way to state what needs to be stated without being overwhelming.  It offers a calm and open feel to the label design.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.

Advantages Found With Shrink Sleeve Labeling

There is nothing more important to a products success then providing consumers with a quality and proper marketing.  It’s reasonable, in fact, to suggest that a quality product is even less important than superior marketing.  Without effective marketing consumers are less likely to purchase a product in the first place; the quality of the product doesn’t matter if consumers aren’t buying it.

Knowing that marketing is such a crucial element in your products success is only half the battle; a successful plan of action is the other.  A good place to begin any successful marketing campaign is with your products label.  Attention-grabbing designs, intense colors, and simple slogans used on a products package and labeling works really well in marketing.  A solid product label is marketing that your consumer takes home with them.

Companies have an advantage over their competition when they use labeling to present their product in a way that is compatible with their marketing plan.  The product label is a significant tool to help attract customers and identify brands.  One option that is transforming the product label design and manufacturing industry is shrink sleeves.  They offer a number of benefits over other options in labeling.

One of the leading advantages of shrink sleeve labeling comes from its flexibility.  Shrink sleeves can be used on any container no matter what the size or shape.  Labeling your product with shrink sleeves increase the products shelf appeal by making it stand out over the competition.  This being one of the prime reasons that shrink sleeve labeling has become so popular.

Within the food, beverage and pharmaceutical industries shrink sleeves are used more than any other type of labeling.  This is because shrink sleeves allow consumers to easily recognize if a product has been tampered with.  If a product is noticeably tampered with the consumer can reject the product and report a complaint to the related authorities.

Additional Benefits of Using Shrink Sleeve Labeling

  • Containers used in packaging can be thinner than ever before because of the added strength shrink sleeves offer. With a decrease in the needed wall thickness less glass or plastic is needed therefore decreasing the cost of packaging.
  • Containers that are colored are no longer needed because of the ability to wrap the entire container, no matter what shape or size, in a label that is colored.
  • Shrink sleeves are flexible and are manufactured to cover anything from the cap to the entire body of a products container.
  • Shrink sleeves offer label designers a three hundred and sixty degree space to market the product. This is advantageous to brand owners because it offers additional space to grab consumers attention and increase the products overall appeal.

At Anchor Printing, we take pride in offering our clients cut & stack labeling, pressure sensitive labels, roll-fed labeling, shrink sleeves as well as flexible packaging options. Contact us today at http://anchorprinting.com for all of your product label design, printing and packaging needs.