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Recycling and Custom Labeling

In the recycling industry, used materials are processed into new items. This process helps to prevent waste, reduce the consumption of new materials, and also reduce energy use. Materials that can be recyclable include glass, plastic, paper, and metal. These materials can be reused to reduce the environmental impact. Materials that are to be recycled are gathered and afterward conveyed to a recycling center where they are sorted, cleaned, and reprocessed into new materials that will be recycled again.

Custom labels have extraordinary esteem with regards to user convenience particularly in the household or office use. Custom labels are used for labeling saleable products and for individual use too. Custom labels can be used for wedding invitations, gifts, homemade food packets and more.

In any case, with the busy ways of life, custom labels are a popular option for manufacturers as they can also be used as a valuable marketing tool.  No matter what type of product you are labeling it is advisable to use eco-friendly varieties.  Using recycled paper when creating new labels help send an important message of the brands commitment in saving the environment from waste.  In the event that the manufacturer is worried about compromising the quality of the label they should not be concerned.  In fact recycled labels, whether shrinks sleeves, cut and stack labels, and flexible packaging, custom label options are equally effective and long lasting compared to other conventional labeling options.

Label design can set event the smallest brand of product aside from other corporate giants making products all too similar.  Creating a unique custom label design will also help to enhance your brand appeal and recycled labels can help accomplish this feat. Recycled labels can be gotten easily from post-consumer goods materials. Some of these have a rough feel that underline your natural credentials and plays up your items’ homemade nature, while others are sleek and versatile, allowing you to pick any messaging style you choose.

Eco-friendly labels are also useful when your brand stand up for green cause publicly. Using recycled materials follow through with your brands message. Unique packaging gives shopper the certainty they can take a risk with a new product. When they have been convinced to purchase your product once, the quality of the product can then make them a repeat customer.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at  To contact one of our label specialists call toll free at 800.748.0209 or via email at

Pressure-sensitive labels continue to thrive

The pressure-sensitive labels market achieved growth of 3.9 percent year-on-year in 2016, greater growth than that of the label market as a whole, and still commands 40 percent market share, according to the latest findings from AWA Alexander Watson Associates.

AWA’s Label Market Study 2017 reported this growth despite challenges to pressure-sensitive from other labeling and packaging options

Further findings in the report see Asia now the leading region for pressure-sensitive label demand, surpassing the developed markets of Europe and North America. The format’s largest end-use market segment, globally, is food labeling, taking 27 percent of 2016 volumes, mostly used for primary product labels.

Corey M Reardon, AWA Alexander Watson Associates president and CEO, added: ‘Variable information print (VIP) labels are a strong growth area for the versatile pressure-sensitive label, in line with the increasing requirements of today’s transportation and logistics activities, in terms not only of track-and-trace, and stock and inventory management, but also for product authentication, such as RFID-enabled labels.

‘What is more, online consumer purchasing activities are continuing to drive VIP label developments and usage. Pressure-sensitive labels are also extremely adaptable in terms of their available application technologies, which can vary from hand-held label printers for individual packs to mass serialization on the label press.’

In relation to the overall product decoration market, Reardon commented that, while glue applied labels continue to enjoy ‘substantial usage globally’, new sleeving technologies are taking a larger share of the market and continue to grow, while, ‘in-mold labeling remains a niche but growing market.

‘Direct-to-container digital print is an area to watch, and flexible packaging has the capability to revolutionize the whole product packaging market.

‘Labelexpo Europe 2017 will be a fascinating opportunity to review the status quo.’

The upcoming AWA Label Release Liner Industry Seminar and AWA Shrink Sleeve European Seminar coincide with Labelexpo Europe 2017. Find out more about these events in the L&L Events diary.

Original Source:

Original Date: Aug 11 2017

Original Author: Staff Writer


Popular Options in Label and Packaging

At first glance, designing a label for your products package can seem like quiet a daunting task. However, there is no reason to be intimidated. Most labels are based on a unique template. Understanding the role color, font, images, and text content plays in designing effective labels is the best way to produce top quality designs.

Shrink Sleeve Labeling

Without proper advertisement and promotion it is hard to market a product, especially one that is new to the market.  With this in mind it is crucial for adequate marketing to be carried out in a way that the product is exposed to the public and is done so in away to create market awareness.  This allows the public to know exactly what the product is and how it benefits them.

One such type of label that is known to have a big impact on marketing is shrink sleeves.  Shrink sleeve labels are usually printed on plastic or polyester material and offers a three hundred and sixty degrees area to use for advertising.  They are usually designed to take advantage of all of the labels space and use several, bright colors within the design to look appealing to buyers. Shrink sleeve labelling helps to improve branding.  Since they can wrap all the way around a product, shrink sleeves can be used to promote other aspects of the company as well including a company’s philosophy.

Shrink sleeve labels are also flexible, strong, and environmentally friendly. These labels fit into just any shape of packaging and their sustainability ensures they do not damage when they are shipped across long distances to distributors. They are biodegradable, making recycling and repacking easy. Companies and brands can now promote their brand and product at the same time, saving a lot of money in the process.

Flexible Pouches

Flexible pouches are the fastest growing segment of the package and label industry. It combines the best of aluminum foil, plastics, film, and paper to provide strong enough protective effect to keep products safe from physical and environmental hazards. Flexible pouch packaging helps manufacturers experiment with different attractive designs to make their products look appealing to the purchasing public. This form of packaging is not only lightweight, but they are customizable and have the ability to be reused. This helps to improve both the product awareness and the brand. Due to its ease of use and convenience, flexible pouch packaging can easily be transported and stored, and it is environmentally friendly.

This is the perfect packaging that provides manufacturers with the exact type of advertising they need to boost sales. Features such as re-sealable seals, zip locks and spouts can be added to flexible pouch packaging to make it even more convenient to use and in turn, provide added value to the product to increase sales.

Product labelling and packaging has improved a lot in recent times. Modern packaging methods ensure the market space is maximized on your product, providing more avenues for your customers to be impressed. Now your market space is a lot more mobile, you can make the best of this opportunity.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at  To contact one of our label specialists call toll free at 800.748.0209 or via email at

Reliably consistent induction sealing pays off

F-MATIC, headquartered in Lehi, UT, is an expert developer and supplier of long-lasting fragrances packaged in easy-to-use dispensers. The company customizes odor control and sanitizing products for retail, janitorial, and hospitality markets. The odor-controlling fragrances are released based on room air flow, and the fragrance mixture contains a molecular odor counteractant.

One of F-MATIC’s newest products is the patented Passive Air System, designed to release high-end fragrances in an environmentally conscious way. Container/dispenser construction details are considered proprietary. But the company did divulge that the wick is more exposed to the air, providing a stronger scent. The technology does not require batteries, fuel cells, or any other artificial power source.

To package the Passive Air System, Shawn Yeats, F-MATIC’s Director of Operations, and his development team had to create a custom packaging line that fills, seals, caps, and applies shrink sleeve labels to the custom-designed 50-mL plastic containers. F-MATIC employs the services of multiple shrink sleeve labeling system suppliers—the principle one being Traco Manufacturing Inc.

Consumers remove the shrink sleeve label and twist and click the cap to activate the product for use. A knife within the cap punctures an induction seal, enabling the fragrances to be released when needed.

Induction sealing considerations
The induction seal is crucial to the effectiveness of the packaging. A hermetic seal prevents the product from leaking during distribution. As Yeats notes, “Eliminating leaks is critical, as it not only ensures product integrity, but also provides confidence throughout our various distribution channels that the fragrances will not spill or be released before their intended use.”

F-MATIC first launched small-batch production of the Passive Air System in 2012. The company used a hand-held induction sealer from China, but the results were inconsistent. Yeats and his staff later turned to Enercon Industries Corp. for advice.

Enercon offered to seal some sample containers in their own laboratories to determine the optimum equipment to meet F-MATIC’s needs. Enercon manufactures two types of induction sealers—hand-held and in-line conveyor-mounted models. The principles of induction sealing are the same for both types. When energized by the power supply, the sealing head produces an electromagnetic current, called an eddy current. Capped containers are exposed to this current, and the foil of the inner seal generates electrical resistance, heating the foil. The hot foil then melts the polymer coating on the inner seal. Heat, coupled with the pressure of the cap, causes the inner seal to bond to the container lip, creating a hermetic seal.

After careful evaluation, F-MATIC opted for Enercon’s Super Seal™ in-line conveyor-mounted system, which includes a narrow sealing tunnel that boosts extra heat-sealing energy into the foil liner. This system also offers greater flexibility to increase line speeds in the future, if needed.

According to Yeats, “The great people at Enercon were very involved in the installation from start to finish. They stayed in regular contact with phone calls, plant visits, and video instructions. And we saved money and time by changing over to the Enercon sealer. Ever since we installed the Super Seal™ cap sealer, we have not had a single sealing issue. It’s allowed us to grow our diverse line of cleaning and odor control products faster, and we’ve completely eliminated any conversations about leaking. We now are offering contract packaging services.

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Original Author:

Original Date: July 27 2017

Do Custom Labels Increase Product Sales?

If you are looking to increase productivity and profits, something as simple as a customized label can help transform the way you do business. From professional product packaging to design efficiency, these modern prints can prove an exceptional marketing measure. To answer the question, do custom labels increase product sales a closer look at the promotional power it can provide for companies of all sizes and operations is required.

Why do customized labels increase sales?

In a competitive market, businesses need to remain a step ahead of the game. Industry growth and brand expansion rely on innovation and adapting to change to meet consumer interests. If your brand is not properly labelled, it can create a poor consumer impression and fail to appeal to their buying requirements.

A well-designed product label depicts the branding of the product and company accurately. Packaging created with expert measures taken will avoid any business branding confusion and help better sell products and services. Deviating from traditional styles of labelling and creating signature identification with bold logos and catchy phrases will capture the attention of customers and improve sales.

Modern labels work.

The new styles of labels seen on store shelves and online marketing are unique, bright and include quality print and production. Businesses have moved away from regular branding and incorporated more creative strategy to help their products stand out from their competitors. Statistics have shown that consumers are drawn towards a product line with bold labels that best depict the quality of the brand. Customers should be able to quickly and easily identify a brand by looking at the label. Investing in a high standard of clever and creative design can deliver the best outcome.

Labels represent the brand. Ensure that your products include flexible packaging. Discussing package details with a reputable print and design service company ensure the quality depiction of the range.

A modern type of packaging includes shrink sleeves. These versatile labels are exposed to heat to shrink around a container or jar with perfection and seamless results. Such easy fit seals can provide quick identification and include clear PET or a PVC film.

A bold and innovative label can help stand out from competitors and appeal to markets. Customers should feel compelled to choose your range over alternatives. Logos, catch phrases and brief descriptions will further educate customers on what the business is all about.

Why technology matters.

Most people use their mobile devices and go online to make purchases or learn about a brand. Incorporating the technologies such as QR codes into the labels can help customers obtain important information from simple scanning procedure. This creates positive impressions and assures your target market that your business is prepared to invest in convenience and efficiency for its customers.

The many benefits of customized and professional labels

A custom label creates ease of identification. Bold colours, phrases and unique image appeal make it simpler and faster to identify a brand and its offerings. Lasting customer impressions result from packaging and labelling that are unique and innovatively produced. Investing in smart and effective technology in combination with engaging content can help produce an exceptional business result and improve sales.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at  To contact one of our label specialists call toll free at 800.748.0209 or via email at


Urbanization is Key for the Proliferation of Flexible Packaging on Consumer Goods

Flexible packaging is perhaps one of the more important innovations from the packaging industry over the past. Flexible packaging lowers the total weight of a ready product. Additionally, it reduces the size that each packaged item takes during storage and transportation. This allows a greater number of goods to be stored in one location.

The global flexible packaging market is expected to reach US$358.7 bn by the end of 2024. This revenue is being projected at a CAGR of 5.2% within a forecast period from 2015 to 2014, the global flexible packaging market was valued at US$238.5 bn. Here are three questions answered by industry experts from Transparency Market Research. The answers to these questions will broaden the knowledge base for many readers.

  1. How Will Accelerated Urbanization in Emerging Economies Benefit the Global Flexible Packaging Market?

The revenue generated in the global flexible packaging market over consumer goods is expected to reach US$278.4 bn by the end of 2024. This is a massive quotation for the global flexible packaging market based on a single sector of application, but the consumer industry has always been the primary application segment for all sorts of packaging. Due to the high demand volume for flexible packaging that already exists in the world, even the currently stagnated demand growth is not going to be large enough to stunt the profitability for flexible packaging manufacturers from consumer goods.

A key reason for the consumer goods dominance over flexible packaging demand is the global urban population. The urban localities hold the overwhelming majority of demand for packaging of items. The current penetration of flexible packaging by its manufacturers is adding to an already impetuous growth rate of urban areas and populations in the world. As economies develop and disposable income percentages increase, flexible packaging will continue to show an increasing appearance rate in the urban markets.

  1. Will Europe Continue to Show a Strong for Flexible Packaging?

Till 2024, Europe is expected to stay the top region for flexible packaging in terms of demand and overall market attractiveness. By the end of 2024, Europe is expected to generate US$117.7 bn in flexible packaging revenue due to added investments, the use of modern and more effective materials and manufacturing techniques, and stronger regulations regarding the volume of plastics used and disposed. At the same time, while the overall growth in demand for flexible packaging in Europe continues towards stagnation, the total volume of demand is already so high that it will ensure regional dominance for the continent in the global flexible packaging market for the coming years.

The growing impact of flexible packaging in emerging economies is also growing at a rapid pace. An example of this would be the setting up of multiple flexible packaging plants in India by Huhtamaki PPL. In developed economies, mergers and takeovers and the incorporation of modern technology take a higher priority, such as the addition of film extrusion films by leading flexible packaging manufacturer Transcontinental, Inc.

  1. Will Flexible Packaging Ever be Considered a Primary Packaging Mode?

Flexible packaging could very well become one of the primary packaging methods in the market. The market has recently been introduced with much advancement in technology that has allowed the producers of flexible packaging. The food and beverage industry is absolutely well-versed on the advantages that flexible packaging will be bringing to the table. It significantly reduces the volume of storage required for foods that are otherwise packed in boxed packaging which can easily reduce number of items in one volume of area.

Original Source:

Original Author: Transparency Market Research

Original Date: July 21 2017

5 Ways to Get Your New Product Noticed

As a business, the primary focus is working on the type of product or service that offers the best solution to their customers. Whether you are using flexible package manufacturing for your new product packaging to entice more customers, or implementing several marketing techniques, a good strategy for growing a business and making it effective is by discovering different approaches for getting your products out there.

Now, you have another product that you are amped up for. It tackles serious issue. It is something people are searching for. Your clients are in need of it. It ought to be a grand slam, since it is an awesome product, and it will also help individuals solve a known problem. It fits a specialty and fills a need. In any case, if nobody finds out about it, then its main purpose will be defeated.

The following are great ways you can get your new product noticed:

  1. Attend Trade Shows & Expos

This is an astonishing way you can get your new product noticed is by going to trade and public expos. These sorts of industry occasions are awesome for getting your new product out there as they enable you to blend with bunches of different entrepreneurs and potential customers.

  1. Make a Web Page for Your New Product

Introduce your new product on your website. Offer the problem that it can solve and include an opt-in form to enable potential customers learn more.

  1. Connect with Industry Influencers

When you connect with influencers, introduce your new product as an answer for a typical issue within the industry. Present yourself and utilize that your new product can help their current clients.  You’re attempting to get the message out that your new product exists. The most ideal approach to do this is to have somebody experiment with your product and give their information. So convey as much free product to influencers in your specialty as your organization’s financial plan can deal with.

  1. Target Consumers through Packaging

Quality packaging can be incredibly valuable in helping your new product noticed. Some colors, outlines or pictures can have a more appealing effect to one group than others, and can subsequently make your result of more prominent. Other than for promoting, product packaging is a powerful way to make an impression on your new product buyers. Advertising messages on the front of your new product can make the shopper prone to picking it up, gander at it and attract buying.

For best result, consider using flexible packaging when looking into your products packaging and custom label. A flexible packaging manufacturer will help you get the best out of packaging.

  1. Leverage on Using Social Media

Whatever social media platforms you utilize in sharing your new product, don’t promote to the extreme. The 80/20 method always gives great result. You can let 80% and posts and shares from others and your promotions 20%. Also, regularly participating in discussions might be the most ideal approach to accumulate interest in your new product on social media platforms.

Now you have them, go get your new product noticed to as many potential buyers as possible.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at  To contact one of our label specialists call toll free at 800.748.0209 or via email at

American Film and Machinery: Steam heat tunnel

American Film and Machinery has introduced the WSN-Gen S Steam Heat Tunnel; an all-in-one tunnel that includes its own steam generator, and is a perfect addition to shrink labeling lines in manufacturing goods industries, including food and beverage, pharmaceutical, nutraceutical, health and beauty, consumer goods, and chemical products.

The WSN-GEN S is designed for simple setup where in-plant steam generation isn’t readily available. Equipped with two adjustable tier manifolds, the unit directs the steam heat where needed to produce a precise, high quality finished appearance of PVC, PETG, OPS, and PLA labels and neck bands. The GEN S provides better contour than radiant heat and ensures a quality finish regardless of container size or shape.

The GEN S tunnel utilizes a 9 in. tall and 4 in. wide opening to accommodate a number of shrink sleeve products. The tunnel has a maximum temperature of 212 deg. F and features high quality steam heating elements and an adjustable manifold for uniform heat distribution. Changing containers or labels isn’t an issue, because tier adjustments and controls are done from the operator side of the tunnel, making adjustments safe, quick and easy.

Steam heat is typically the best source for shrink labeling due to the fact that the steam fully encompasses the product at once and provides a uniform, consistent shrink around the product. It is especially effective for irregular shaped products.

Original Source:

Original Author:

Original Date: June 29, 2017

Benefits of Shrink Sleeve Labeling When Introducing a New Product

Without adequate packaging and marketing behind it, a new product entering the market will struggle to attract market share. It’s the marketing, promotion, and packaging of a product that tells the public what the product is, how to get it, and how it can improve their lives.

To ensure the success of any promotional campaign a new product must be labeled in such a way that it achieves maximum exposure. One of the best ways to achieve that goal is to use shrink sleeve labeling.

Shrink wrap sleeves can be applied to products in many different ways. From covering just the cap to creating a full-body 360-degree wrap. This gives the benefit of a large canvas on which to create an appealing and attention grabbing design.

Shrink wrap sleeves labeling removes many constraints of packaging design as the process allows the wrap to conform smoothly to complex shapes, while remaining flexible and durable. The ability of the sleeves to wrap around almost any package design gives marketers an edge in creating a product design that stands out from the crowd.

Not only are shrink wrap sleeves tough they are also manufactured from biodegradable materials to increase consumer confidence. The added strength they add to the packaging means manufacturers can reduce the use of extra protection during transport. This saves on material, transportation costs and helps the environment!

In 2011 a study was conducted by AC Nielsen using 800 consumers to determine the value of packaging and create a better understanding of consumer preference.

The study showed that there was a higher emotional connection with shrink sleeve labels over the traditional variety of labeling. The study also determined a correlation between shrink sleeve labeling and long-term sales, and that labeling has a significant influence on the effectiveness of product trials.

With new developments in the manufacturing process, lowering costs, and continued refinement of the product. Demand is sure to continue as more manufacturers see the potential that shrink sleeve labeling can have for maximum visual impact and creating greater appeal for new product lines.

Learn more about Anchor Printing and their vast line of custom product label & packaging options including: Shrink Sleeve Labels, Flexible Packaging, Roll-Fed Labeling, Pressure Sensitive and Cut & Stack Labels at  To contact one of our label specialists call toll free at 800.748.0209 or via email at

New Shelf-life Extending Packaging Technologies

I recently had discussions with experts from both Nova Chemicals (U.S. office in Moon Township, Penn) and Mitsubishi Gas Chemical America (U.S. office in New York City), regarding their new flexible, shelf-extending packaging technologies. Both companies will showcase these technologies at Pack Expo Las Vegas, Sept. 25-27.  Here’s the scoop:

Nova Chemicals has developed two easily recyclable flexible packaging film structures: one that is based on a moisture barrier formulation for items such as dry foods and mixes, frozen fruit, and confectionary; and, one with both a moisture and oxygen barrier formulation for nut mixes, granola bars, meats and cheeses and other snack foods that have traditionally required rigid or non-recyclable mixed-material packaging

These resin formulations, including LLDPE and HDPE, are based on Nova’s dual-reactor Advanced Sclairtech Technology which produces a broad range of single-site catalyzed octane copolymers.

Food packaging market manager Mike Cappelli says:

“Our design team set out using this technology to design polyethylene film resin formulations for multilayer packaging—some for stiffness, some for sealant, some for barrier…This is a win for customers, the industry and the environment. It speaks to the consumer desire for lightweight, economical and sustainable packaging.”

 Both base recipes are certified to carry the “In store drop-off” package label from How2Recycle, a rapidly growing program to help consumers understand end-of-life recycling options. Also, the designs are compatible with the #2 HDPE recycling stream.

The new structure designs can be used in a wide variety of package formats, including the popular and fast-growing stand-up pouch, pillow pouch, and flow wrapper. Also, packages can be customized for single-serve or multi-use through addition of zippers or fitments. Processors and converters can work with Nova’s experts at its Centre for Performance Applications to collaborate on film structures for the specific applications. The Centre recently completed installation of its new Effytec horizontal fill seal (HFFS) pouch maker, which will allow creation of prototype packages that can be tested on-site.  In addition to excellent barrier properties, Cappelli adds that field experience has shown that traditional printing and inks are used with no problem with reverse print so it’s not subject to a mess or surface printing.

MGC has developed a technology that potentially doubles shelf life for organic and natural foods. Embedded as a film layer in either LLDPE or PP retort packaging applications, it removes oxygen from within sealed bags and pouches. The technology is based on MGC’s oxygen-scavenging Ageless OMAC technology which is made by compounding an iron powder as the active ingredient and is sandwiched between a barrier layer and a sealant layer. The technology is now available as a resin to North American film producers and converters, and can efficiently run on legacy processing systems.

The embedded film layer has been shown to extend and protect food’s natural characteristics without sachets, added spices or sodium. It is said to be ideally suited for soups, sauces, processed fruit, dips, protein bars, prepared meals and wet pet foods, which are particularly vulnerable to food spoilage.

“We offer food processors a free-assessment to determine the increased shelf life that our technology will bring to their brands. Our technology will help food manufacturers build greater consumer preference and brand loyalty for their natural and organic and gluten-free products.” He also added that Mitsubishi will provide resin samples to film processors and converters to test run the technology.

Original Author: Lilli Manolis Sherman

Original Date: 7/6/2017